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If you’ve recently opened Google Search Console and seen a sudden, dramatic drop in impressions, you’re not alone. Across the SEO industry, marketers and tool providers have been reporting the same thing. The culprit? Google’s quiet removal of the num=100 parameter — a long-standing shortcut that allowed users (and SEO tools) to view 100 search results on a single page. This change might look like bad news at first glance. But as with most Google updates, there’s more to the story. Here’s what’s happened, why it matters, and what you should do next. What Was num=100? For years, Google [...]

Google Analytics and Google Search Console are packed with useful insights, but the terminology can feel overwhelming when you first dive in. This glossary explains the most common terms in plain English so you can quickly understand what the data means for your website. Google Analytics Glossary Users The number of unique people who visit your website within a set timeframe. Sessions A session is a single visit to your website. One user can create multiple sessions. Pageviews The total number of pages viewed on your website, inc [...]

WordPress is one of the most popular platforms for blogging — in fact, it was originally designed with blogging in mind. That means setting up your own blog is quick, flexible, and doesn’t require coding knowledge. In this guide, we’ll walk you through how to create a blog in WordPress, from setting up your first post to organising categories and menus. Step 1: Add Your First Blog Post By default, WordPress makes it easy to get started: Log in to your WordPress dashboard. Go to Posts > Add New. Enter your blog title and content. [...]

Are you tired of waiting for developers to make simple updates to your website? Do you want to take control of your online presence but feel overwhelmed by the complexities of WordPress? Our bespoke, one-to-one training sessions are designed to put you back in the driver’s seat. Unlike generic, one-size-fits-all courses, our tailored approach means you’ll learn exactly what you need to, using your own website as a live, practical example. Here’s a breakdown of what you can expect from a bespoke WordPress training session with us. A Personalised Agenda for Your Website The first and most important difference is [...]